Studio PULP At Work
Open to the street and layered with materiality, Studio PULP’s new studio workspace captures the spirit of the practice—inviting, tactile, and connected to its community.
Words & Photos HANDE RENSHAW
Studio PULP is made up of a collaborative and approachable young team of four: two architects and two interior designers.
Studio PULP founder and director, Benjamin Selke.
The ever-changing front space—new pieces come in and are styled, to later be sold or swapped for something ‘new’.
‘We don’t believe design should only be for the elite—we like the idea that design is attainable for everyone,’ says Ben Selke.
‘We love that blend of vintage, antique, and contemporary pieces. The pattern on pattern with the atypical colour combinations, its part of Studio PULP’s DNA.’
The dining chairs, which are used for meetings, were sourced from Facebook Marketplace.
“Aside from the obvious perks of the studio space—the natural light, the fresh air, the sound of the neighbourhood drifting in, I think what’s really changed is the way we connect as a team.”
‘We didn’t want to be tucked away in some hidden office space, we really wanted to feel part of the community.’
‘We all genuinely, really love the collaborative side of what we do, whether it’s bouncing ideas around with each other, or workshopping ideas with clients.’
The lovely studio puppy, Ben’s cocker spaniel, Bruce!
‘At Studio PULP we work with a range of clients; some who are experienced developers, and others are first time home owners—this contrast of clients and budgets really keeps each day fresh, varied and real.’
‘We’ve customised the shelves in the middle of the studio so they’re perfect for workshopping ideas and finishes together, and for laying our finishes during client presentations.’
‘We have a garage roller door, which opens the studio space onto the street—this is basically always open, rain, hail or shine.’
For Sydney-based practice Studio PULP, the workspace is a reflection of philosophy—a home for design grounded in openness and craft. Founded by Benjamin Selke, the studio moves fluidly between architecture and interiors, shaping spaces defined by texture, connection, and collaboration.
Once most likely a mechanic’s garage, the converted space keeps its industrial bones intact. The original roller door, now a defining gesture, remains open to the street most days, welcoming light, air and the low hum of the neighbourhood. ‘You can hear the neighbours chatting, the birds, people walking by… it’s very alive,’ says Benjamin. ‘That’s kind of the point. We didn’t want to be tucked away somewhere, we wanted to feel part of the community.’
Inside, the palette is calm and deliberate. White walls and stainless-steel shelving create a neutral framework—a blank canvas for projects that range from residential to hospitality. The pared-back setting invites experimentation, allowing ideas to take shape freely without distraction. Flexible curtains sweep across the space, softening light and offering separation when the team need it.
‘Our studio is broken up into a few zones, the rear being the messy, studio space, and the front acting as a bit of a showroom and exhibition space, so we are able to really push, and explore some curated furniture, styling, colour and pattern combinations through the street front area,’ shares Benjamin.
At the street front, a small gallery-like zone reads as part living room, part showroom. Here, the team curates a rotation of vintage and contemporary pieces, as well as Facebook Marketplace finds, all layered with pattern, texture and unexpected colour pairings. It’s a constantly evolving vignette of Studio PULP’s aesthetic: playful, tactile and warm. ‘We believe design should never feel cold or sterile; it should feel warm, welcoming, textured and inviting,’ Benjamin says.
Materiality anchors the details. A burgundy awning curtain nods to the studio’s branding, while painted cream accents draw out the rhythm of the building’s brick corbels and old metal fixings. Nothing feels overly styled, just carefully considered.
The name Studio PULP speaks to that philosophy. ‘Like the fibres in pulp, we believe design should be playfully woven with meaning, detail and texture,’ explains Benjamin. The layered zones, materiality and open-door spirit all reflect this belief, grounding the studio in a sense of approachability and craft.
From its street-facing threshold to its adaptable interior, Studio PULP’s studio is a space where work and community meet, where design is treated as a conversation—a space that is layered, tactile, and collaborative. Adds Benjamin, ‘It’s open, layered, community driven and approachable, it’s a little playful and a lot about texture– just like us.’
To stay up to date with Studio PULP, visit the website or follow @studiopulp_ on Instagram.
